Deliverables
- Market
researchWe help to determine the viability of a new service or product through research conducted directly with potential customers. The survey process allows a company to discover the target market and get opinions and other feedback from consumers about their interest in the product or service. - Data-driven Creative
Brand SolutionsWe drive performance, using data intelligence to deliver smarter deployment strategies for brands with more effective and impactful creative. - Optimized
StorytellingWe build the infrastructure to help brands and organizations craft and deliver stories with more precision and impact. By combining technical, analytical and media capabilities, we unlock the full potential of data to deliver brand stories that stick. - Brand Purpose
& Social ImpactWe work with brands to shape, guide and refine their purpose positioning. - Content
MarketingWe combine analytics and creative-fueled primary research to develop and deploy content that earns a response. - Brand
ExperienceWhether digital, physical or a combination of both, we use data to identify the best way to engage people whether partnerships, sponsorships or specially designed events. - Cross-Cultural
CommunicationsUsing a combination of pinpointed data and the personal insights of our partners’ diverse teams, we ensure brands have the right tools to best communicate across multiple audiences and cultural backgrounds. - Conversion Rate
Optimisation (CRO)With better insights come opportunities to increase conversion rates and make more of your existing traffic. Find out more about our specialist CRO services. - Google
AnalyticsGoogle Analytics is one of the world’s leading Analytics platforms. It has awesome data collection, great customization and unparalleled integration with other tools. You get more information from which to inform your business decisions. Invest in Google Analytics consultancy for everything from basic set up to advanced integrations. Certified and... - Enhanced Ecommerce
and Web Tracking ServiceEnhanced eCommerce is by far the most advanced feature of Google Analytics, it provides both a very broad overview of how the business is doing as well as detailed product and transaction-level information allowing for a deeper analysis. Enhanced eCommerce is a set of dimensions, metrics, and reports, which combine... - SPA/JavaScript
Sites & GASPA is a web solution that renders JS code directly in a browser and includes no page reloads during a user’s journey. Its initial purpose is mobile experience optimization. SPA creates a native-like experience right within the user’s mobile browser. After opening the page for the very first time, all... - Google Data Layer
ConsultancyGoogle Data Layer allows us to push extra metadata through to Google Tag Manager, giving you more granular insights to really understand web behaviors. Data layer is an object that carries all the information that you want to pass from a website to other applications. Data layer ensures flexibility, portability... - Google
Tag ManagerGoogle Tag Manager (GTM) is an easy and efficient way of implementing all of Google’s marketing tags, a wide range of third-party marketing tags, and website and app analytics so that you can understand marketing performance and website behavior. The integration of Google Tag Manager requires a combination of marketing... - Multi Platform
Ecommerce TaggingAn excellent multi eCommerce tagging platform gives you access to various tools. Your business needs to be reliable across target marketplaces. An eCommerce platform can help you reach customers of different demographics, promote your brands and help it sell products. Your choice of a multi-channel eCommerce platform has to be... - Conversion Rate
Optimisation (CRO)Conversion rate optimization (CRO) is a process of optimizing your website. It’s supposed to encourage more visitors to complete a particular goal and, subsequently, increase the conversion rate. When it comes to eCommerce, the purchase is the ultimate goal. CPO is important because it allows you to lower your customer...